Back Labor Blog

TALK TO JULIA

The Back Labor Blog

Forty Weeks Founder Julia Beck takes you behind the velvet ropes in the brave new world of Bump and Baby. Pregnancy trends, media coverage of parenting, research and recent findings, celebrity pregnancy and baby, the business that keeps it all in motion are among the topics that Julia covers in her signature candid and open style.

I have no idea what Webster's says about it – but Julia says: Back Labor is the ultimate pain on the way to the most delicious reward! Back labor hurts like a bitch, but it's all worth it in the end. And that about sums up our "lives behind the velvet ropes" here at Forty Weeks. We invite you into our Labor Room – via the Forty Weeks' Back Labor Blog. Read about how we do what we do, and follow along our labor of love that really pays off for our clients, and hear a little about the juicy behind-the-scenes bits, too!

And Forty Weeks wouldn't be who we are without the people – our dedicated crew and the BFFs of Forty Weeks and, of course – you too! We love to hear your comments, so please join in the conversation.

Our friends of Forty Weeks – the circle of wonderf…

Our friends of Forty Weeks – the circle of wonderful people who we are lucky enough to know, connect with and sometimes even work for along the way continues to grow. And one thing you can count on from this amazing lot is you never know what they will send your way! The ever-energetic and savvy Leslie Sagalowicz –co-founder of Belly Bars (www.nutrabella.com) introduced us to a pal of hers from her business school days at Kellogg. Leslie has been a die-hard Forty Weeks fan and a great supporter (not to mention, she makes a kick-ass product!) So a few emails and calls later I am privy to the details of the proposed work. I was immediately hooked by the project which had Forty Weeks written all over it. Not to mention the fact that the line is called EVERY BODY’S NUTS – and that suits us just fine. So, forget the weekend of sleep and gym (got to the gym – must get to the gym) — insert proposal writing instead. A little brain power from Gina, a little motivation from Amy and poof – we are off to the races….Thank goodness Ruth was on board – despite the weekend and despite the Jewish holiday. So, we have been working around naps (kids not ours) and atonement (Yom Kippur) to get this done. Really – it reminds me of how much there is to love about this business…and that has been a little elusive as of late! So we will get this in today – and I am thinking Ruth and I should be proud, proud, proud…

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