Back Labor Blog

TALK TO JULIA

The Back Labor Blog

Forty Weeks Founder Julia Beck takes you behind the velvet ropes in the brave new world of Bump and Baby. Pregnancy trends, media coverage of parenting, research and recent findings, celebrity pregnancy and baby, the business that keeps it all in motion are among the topics that Julia covers in her signature candid and open style.

I have no idea what Webster's says about it – but Julia says: Back Labor is the ultimate pain on the way to the most delicious reward! Back labor hurts like a bitch, but it's all worth it in the end. And that about sums up our "lives behind the velvet ropes" here at Forty Weeks. We invite you into our Labor Room – via the Forty Weeks' Back Labor Blog. Read about how we do what we do, and follow along our labor of love that really pays off for our clients, and hear a little about the juicy behind-the-scenes bits, too!

And Forty Weeks wouldn't be who we are without the people – our dedicated crew and the BFFs of Forty Weeks and, of course – you too! We love to hear your comments, so please join in the conversation.

The Party’s Over

The Party’s Over –
And all have lived to tell the tale. Stephanie March, Shon Gables, Lizzie Grubman, Mimi O’Donnell and Carol Alt (Lauren we missed you and wish you a speedy recovery) and an incredible room of NYC Moms (and expectant Moms) of note all showed up to toast Cynthia Rowley’s limited edition stroller to benefit The Elizabeth Glazer Pediatric AIDS Foundation. A stunning room with Cynthia and Graco’s high concept design and the debut of BE FRUITFUL. Loved seeing all of my Mom-editors around town – Pamela Paul, Lambeth Hochwald, Caroline Schaefer and Lisa Armstrong are faces I am always happy to see in the crowd. How amazing to have Fit Pregnancy EIC Peg Moline in town and a major extra points to Leslie Rotchford from Cosmo for showing up for the Mommy Fest (also, that dress was perfect, perfect). Shon Gables wins my award for being the woman with most “glow” going on. Lisa Bernstein for “dressing up like a girl” (aw really – for me?), Lisa Jordan for making the most party stops in one night and not skipping me (ever) and Pam Barnes (Executive Director of EGPAF) for taking a major fashion leap of faith and totally pulling it off – flawlessly! And of course thanks to the ever-amazing team at Forty Weeks (and Sorelle Group for event management) for making things just work!

Well – on to a new day. See what I had to say about Isabella Oliver and maternity fashion on CBS2 – you just might learn something (or at the very least learn how much I can emote with my hands)!!!

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