Back Labor Blog

TALK TO JULIA

The Back Labor Blog

Forty Weeks Founder Julia Beck takes you behind the velvet ropes in the brave new world of Bump and Baby. Pregnancy trends, media coverage of parenting, research and recent findings, celebrity pregnancy and baby, the business that keeps it all in motion are among the topics that Julia covers in her signature candid and open style.

I have no idea what Webster's says about it – but Julia says: Back Labor is the ultimate pain on the way to the most delicious reward! Back labor hurts like a bitch, but it's all worth it in the end. And that about sums up our "lives behind the velvet ropes" here at Forty Weeks. We invite you into our Labor Room – via the Forty Weeks' Back Labor Blog. Read about how we do what we do, and follow along our labor of love that really pays off for our clients, and hear a little about the juicy behind-the-scenes bits, too!

And Forty Weeks wouldn't be who we are without the people – our dedicated crew and the BFFs of Forty Weeks and, of course – you too! We love to hear your comments, so please join in the conversation.

Me in Motion

I am just back from an extended stay in New York. Highlights include: Lingeries America Show (Bravado was exhibiting and OH MY on the concept of live lingerie models), more meetings at In Style (making great progress for 2007!), and some very quality time with Working Mother’s Lisa Armstrong and much more. Andrea, our newest Forty Weaker started with us and Ruth was able to make some major progress on the technology front (also known as the “Ruth please fix this” department). I left the city yesterday with a very full follow-up list…and lots ready to get into motion.

On the train ride back, I took advantage of a first-class upgrade, sat back and enjoyed the unlimited bottled water and coffee (ok and bathroom!!!) – I also devoured a few newspapers (but of course) and fielded the usual barrage of emails. I was lucky enough to catch up with Pickles & Ice Cream Chief Song Pardue while en route…and she was full of news. Here is my favorite tidbit she shared: Song has 5 pregnant pickles owners (franchisees) – several of whom with number 3! I know, you are expecting me to say there is something in the water (brine?!?!) – so I will spare you. And still – what are we to conclude here? I suggested to Song that Spring 07 just looks so good – they wanted in on the great fashion. She laughed and admitted she honestly has no clue. There is a great story here – Maternity Business Breeds Babies? Pickles & Ice Cream Owners Crave Something New? I’m Not just a Pickles Owner, I’m a Customer? Whatever the headline, I am thrilled that her business is growing! Proof that where there is passion there is success (these women really love the business).

Now settled in the Maryland office this AM, snow and ice (but there is school!!!!) on the trees and visions of that follow-up list dancing in my head….

Leave a Reply