Every Picture Tells A Story

At first glance – this picture looks like image of two of my nearest & dearest with Jessica Alba and me. It looks like a celebration of Jessica’s new Honest Company – her start-up eco-friendly brand dedicated to safe, sustainable products for the next generation. The newcomer  line features a green, clean POV and a unique (jury out) distribution model focused on ease of acquisition for parents. I am impressed Jessica’s passion and drive – and her savvy partnership with Christopher Gavigan which helped bring her vision to life.

Nicole Felicano, Vera Sweeney, Jessica Alba and Julia Beck

Look a bit more closely (and know what I know) – and what you see are four women with passion drive and the ability to make it so. Nicole Felicano, founder of Momtrends hit a home-run as the host of Jessica’s launch event at (my personal fave) ABC Kitchen in New York. Nicole continues to hone her craft and scale her brand (and her sweet spot) – and has grown her vertical to include influencer liaison work. I am impressed but certainly not surprised with her accomplishments. Vera Sweeney, a woman whose ability to spot what is next is only surpassed by her knack for building powerful partnerships and her mighty and impressive work ethic. She and (sadly MIA) Getting Gorgeous partner Audrey McLelland -a multi-tasking goddess with striking good looks, contagious enthusiasm and endless energy- have, in addition to their respective empires (understatement) and collaborative brand,  just announced that their newly born STRUT will be part of Fashion Week next month. As part of a partnership with other industry heavy-weights, these two will bring the first mom-focused runway show (with an array of brands and celebrity mom models) to take place during fashion week  to life at Lincoln center.

WHEW!

Pull the lens back and you see something richer, deeper and worth a second look. This image captures the energy and the sisterhood of successful women at a moment of accomplishment . This is the knowing smile, the warm hug, the hard-earned exhale. It is a portrait of women with passion, drive, creativity, sticktoitiveness, savvy and likely sleep deprivation. This is a view of entrepreneurs (Mompreneurs if you please) with both focus and faith, women who have taken real-time chances with impressive results. And of course this an image of what we should strive for, mentor in and share with our daughters…

This is the future!