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Julia Beck is the expert in the pregnancy and maternity niche. Julia understands how men and women experience this amazing life stage. Her extensive branding experience, real life as a mother and passion for the category combine into an uncanny sense of "what's next." Forty Weeks showcases her trend forecasts, articles, interviews, fashion, tips, Q&A, hot product recommendations and more. Julia also consults to firms on creating and adapting their content and message to better serve the market.
Examples of our work: [Baby by Design, InStyle Magazine Article] • [Diaper Bag Style That Fits, Total 180 Magazine Article] • [For Baby & Me, InStyle Magazine Article] • [American Baby Maternity Alliance Newsletter, What's Hot Now (pdf file)] • [SheFinds.com]
We work with retailers, publishers, non-profits and other companies targeting the maternity/new mother market. Forty Weeks can position, brand, time and deliver your message in distinctive ways that engage this highly desirable audience. We design programs specific to our clients needs - from full-blown brand development strategy to product launch tactical media placements and everything in between - we are able to direct our clients to success. We use influencer outreach, seeding, local market "momfiltration" and other tools to accomplish the goals set forth by our partners. Our clear understanding of the expectant parent market and our front-end experience makes Forty Weeks an ideal partner in growth.
Examples of our work: [The Washington Post, July 15, 2007] • [New York Time, December 10, 2006] • [Life & Style, February 2005] • [American Baby, October 2004]
Are you and editor, stylist or producer in search of what is happening in the world of Mother and Baby? Stay connected to all that is fun and fabulous for pregnancy and motherhood.
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info@fortyweeks.com or 1-877-635-4040
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Forty Weeks is a leading-edge content and consulting firm, unique in our focus on the comfort and care of the new and expectant mother. Right now, there are more than 4 million pregnant women in the U.S, plus a raft of eager expectant fathers, grandparents-to-be and supportive friends. Forty Weeks opens the door to this lucrative market. We consult to companies that want to super-serve this category with innovative products and services. We are able to reach this market early and with a message that rings true. We draw upon our proven toolbox of marketing, PR, promotions, partnerships and more. We speak pregnancy - and keep these products prominent in the marketplace. Our services include:
Unique Content
Consulting and Trend-Watching
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